Local grocery stores are discovering that combining telehealth with emergency financial support creates powerful Employee Assistance Programs—and one major retailer just saved over $1 million in productivity costs. Here’s how leading chains like Hy-Vee are structuring these game-changing benefits.

Key Takeaways
- Local grocery stores are increasingly offering Employee Assistance Programs that combine telehealth services with financial emergency support to address workers’ most pressing needs
- Virtual consultations through EAPs typically range from $15-50 per session, often costing less than traditional health plan co-pays
- CuraLinc’s EAP delivered an 8.13:1 ROI for a large U.S. retailer with over 20,000 employees, resulting in more than $1 million saved in productivity costs
- Leading grocery chains like Hy-Vee and Associated Food Stores have successfully launched EAP programs that include prescription delivery, mental health hotlines, and financial coaching services
- 52% of the US population lives in families unable to pay for all necessary goods and services while saving for emergencies, making financial wellness components of EAPs critical for grocery store workers
The grocery retail industry faces unique workforce challenges—from high turnover rates to employees living paycheck to paycheck. Forward-thinking grocery store chains are responding with Employee Assistance Programs that address both immediate financial emergencies and ongoing healthcare needs through integrated telehealth services.
EAPs Are Gaining Ground in Grocery—What HR Leaders Need to Know
Employee Assistance Programs have evolved far beyond basic counseling services. Today’s grocery store EAPs represent a strategic approach to employee wellbeing that directly impacts retention, productivity, and workplace satisfaction. With 82% of companies now offering some form of EAP, grocery retailers who fail to implement these programs risk falling behind in talent acquisition and retention.
The retail grocery environment presents specific challenges that make EAPs particularly valuable. Workers face physical demands, irregular schedules, and often earn wages that leave little room for unexpected expenses. Modern EAPs address these realities by combining immediate financial assistance with accessible healthcare solutions. TelehealthWatch provides expertise in telehealth implementation, helping grocery retailers understand how EAP programs can improve employee satisfaction and reduce absenteeism.
Unlike traditional benefits that employees might use occasionally, EAPs provide everyday support that workers actually access. The key difference lies in how these programs address the intersection of financial stress and health concerns—two areas that significantly impact grocery store employees’ daily lives and job performance.
Financial Emergency Support Meets Telehealth Access
Emergency Financial Assistance for Unexpected Bills
Financial emergencies don’t wait for convenient timing. When a grocery store employee faces an unexpected $300 car repair or medical bill, traditional employee benefits offer little immediate help. Modern EAPs bridge this gap through emergency financial assistance programs that provide confidential support and resources for employees facing financial hardships.
These programs don’t offer quick fixes but provide practical pathways to financial stability. Services include access to financial advisors, debt consolidation guidance, and emergency fund assistance. Some programs connect employees with Money Coaches through platforms like My Secure Advantage (MSA), offering personalized financial planning that extends beyond immediate crisis management.
Virtual Healthcare That Costs Less Than Co-pays
Virtual consultation fees through EAP programs typically range from $15-50 per session, often costing significantly less than traditional health plan co-pays. Many virtual consultations are available for basic medical questions and routine care, and employees can use Health Savings Account (HSA) or Flexible Spending Account (FSA) cards to cover costs. This affordability factor removes a major barrier to healthcare access for grocery workers who might otherwise delay or skip medical attention due to cost concerns.
The convenience factor cannot be overstated. Grocery employees working early morning or late evening shifts can access healthcare consultations without taking time off work or traveling to medical facilities. This accessibility particularly benefits part-time workers who may not qualify for traditional health insurance through their employer.
Measurable ROI: CuraLinc’s $1 Million+ Productivity Savings
The business case for EAPs extends beyond employee satisfaction to measurable financial returns. CuraLinc’s EAP delivered an 8.13:1 ROI for a large U.S. retailer with over 20,000 employees, resulting in more than $1 million saved in productivity costs. These savings resulted from reduced absenteeism, lower healthcare costs, and improved employee retention.
The productivity improvements stem from employees addressing health and financial concerns before they become major disruptions. When workers can resolve medical questions through virtual consultations or get financial guidance during stressful periods, they’re more likely to maintain consistent work attendance and performance levels.
What Grocery Store EAPs Actually Provide Employees
1. Financial Wellness Tools and Money Coaching
Financial wellness components address the reality that many grocery workers live with limited financial flexibility. These services offer practical financial information and planning tools, helping employees with budgeting, debt consolidation, and retirement planning. The programs provide access to certified financial advisors who understand the unique challenges of retail work schedules and income variability.
Financial literacy workshops help employees build long-term financial security skills. Topics typically include emergency fund building, understanding credit scores, and basic investment principles. These educational components prove particularly valuable for younger employees just starting their careers in retail.
2. Mental Health Support and Counseling Access
Mental health support through EAPs removes traditional barriers to counseling services. Employees can access confidential counseling sessions without the stigma or scheduling challenges of traditional mental health care. Many programs offer both phone and video counseling options, accommodating different comfort levels and work schedules.
Crisis support hotlines provide immediate assistance during mental health emergencies. These services operate 24/7, recognizing that retail workers often face stressful situations outside traditional business hours. The immediate availability of professional support can prevent minor stress from escalating into major mental health crises.
3. Legal Consultation and Daily Life Assistance
Legal consultation services address common issues grocery employees face, from landlord disputes to family legal matters. These services provide initial legal advice and document review without the high costs typically associated with legal consultation. For employees dealing with divorce, child custody issues, or consumer protection matters, this access proves invaluable.
Daily life assistance expands beyond legal issues to practical support with childcare and eldercare resources. These services help employees handle complex life situations that might otherwise interfere with work performance and attendance.
4. Prescription Delivery and Virtual Consultations
Prescription delivery services eliminate the need for employees to visit pharmacies during limited break times or after long shifts. Virtual consultations allow workers to discuss medication questions, review symptoms, and receive medical advice without leaving work or arranging transportation to medical facilities.
These services prove particularly valuable for employees managing chronic conditions or those who need regular medication adjustments. The convenience factor helps ensure consistent medication compliance, which benefits both employee health and workplace safety.
Real Examples: How Leading Grocery Chains Structure Their Programs
Hy-Vee’s RedBox Rx Platform (Launched December 2021)
Hy-Vee, a prominent Midwest supermarket retailer, launched their RedBox Rx telehealth platform in December 2021, demonstrating how grocery chains can successfully integrate virtual healthcare into their employee benefits structure. The platform offers virtual health consultations and prescription delivery services, addressing two key pain points for retail workers: time constraints and healthcare accessibility.
The RedBox Rx platform allows Hy-Vee employees to consult with healthcare providers through video or phone calls, receive prescriptions electronically, and have medications delivered directly to their homes or workplaces. This integration eliminates multiple barriers that typically prevent retail workers from seeking timely medical care. Hy-Vee also maintains a Workplace Wellness program and provides benefits for part-time employees.
Associated Food Stores Partners with Intermountain Healthcare for Emotional Health Hotline
Associated Food Stores partnered with Intermountain Healthcare to provide an Emotional Health Relief Hotline for team members (801-442-3509 or 800-832-7733), showcasing how grocery retailers can use healthcare partnerships to enhance their EAP offerings. This collaboration provides immediate access to mental health professionals for employees experiencing stress, anxiety, or emotional challenges.
The partnership model demonstrates how smaller grocery chains can access enterprise-level healthcare services through strategic alliances. Rather than building internal capabilities, Associated Food Stores used Intermountain Healthcare’s existing infrastructure to provide mental health support for their workforce.
Financial Vulnerability Creates Urgent Need for These Benefits
The financial reality facing grocery store employees makes EAPs not just beneficial, but necessary. Recent data reveals that 52% of the US population lives in families unable to pay for all necessary goods and services while saving for emergencies and the future. For grocery workers, who often earn hourly wages with variable schedules, this financial vulnerability creates ongoing stress that impacts both personal wellbeing and job performance.
The grocery retail environment compounds these financial challenges. Employees may face reduced hours during slow periods, unexpected schedule changes that affect childcare arrangements, or physical demands that lead to medical expenses. Traditional employee benefits address some of these concerns, but EAPs provide immediate support when financial emergencies arise.
Financial stress creates a cascade of negative effects that extend beyond individual employees to overall workplace productivity. Workers dealing with financial anxiety are more likely to be distracted at work, take unscheduled time off to handle financial matters, or leave their jobs for positions offering higher immediate pay rather than long-term benefits.
Start Building Your Grocery Store’s EAP With Proven Financial and Health Components
Implementing an effective EAP requires understanding which components deliver the greatest impact for grocery store employees. Successful programs begin with financial emergency assistance and basic telehealth services, then expand to include mental health support, legal consultation, and daily life assistance based on employee utilization patterns and feedback.
The most successful EAP implementations focus on accessibility and ease of use. Employees need to access services through multiple channels—phone, mobile app, and web portal—with minimal bureaucratic barriers. Clear communication about available services and how to access them ensures that employees actually use the benefits when needed.
Partnership approaches often provide the most cost-effective path to EAP services. Rather than developing all capabilities internally, grocery chains can work with specialized EAP providers who offer integrated financial, health, and wellness services designed specifically for retail environments.
Measurement and continuous improvement ensure that EAP investments deliver ongoing value. Tracking utilization rates, employee satisfaction scores, and business metrics like absenteeism and turnover helps HR leaders refine their programs and demonstrate ROI to senior leadership.
For grocery store chains ready to enhance their employee benefits strategy with EAP services, TelehealthWatch.com provides expert guidance on implementing telehealth and financial wellness programs that deliver measurable results for both employees and employers.

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